Cookie Policy

Understanding how we use cookies to enhance your experience

Last Updated: November 12, 2025

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies help us understand how you use our platform, remember your preferences, and provide you with a better experience.

Transition to Cookieless Solution

Important Update

IMsupporting is transitioning to a cookieless architecture. While we currently use some cookies for essential functionality, we are actively migrating to modern browser storage mechanisms that provide better privacy, security, and user control.

As part of our commitment to privacy and compliance with evolving web standards, we are reducing our reliance on traditional cookies. Many features that previously used cookies now utilize browser local storage and other privacy-friendly technologies.

What this means for you:

  • Enhanced privacy protection with data stored locally in your browser
  • Greater control over your data with easier management and deletion
  • Reduced third-party tracking and improved security
  • Compliance with modern privacy regulations and browser standards

Browser Local Storage

In addition to (and increasingly instead of) cookies, IMsupporting uses browser local storage to store information on your device. Local storage is a modern web technology that allows websites to store data directly in your browser with better security and privacy characteristics than traditional cookies.

What We Store in Local Storage

  • User Preferences: Theme settings (light/dark mode), language preferences, and interface customizations
  • Session Data: Temporary information needed for the chat widget and dashboard functionality
  • UI State: Dashboard layout preferences, collapsed/expanded panels, and view settings
  • Performance Data: Cached data to improve loading times and reduce server requests

Local Storage vs. Cookies

Managing Local Storage

You can view and delete local storage data at any time using your browser's developer tools:

  • Chrome/Edge: F12 → Application tab → Local Storage
  • Firefox: F12 → Storage tab → Local Storage
  • Safari: Develop menu → Show Web Inspector → Storage tab

Clearing your browser data or cache will also remove all local storage data. Note that clearing this data will reset your preferences and may require you to log in again.

How We Use Cookies

Note: As we transition to a cookieless solution, many of the functions listed below are being migrated to browser local storage and other modern technologies. Traditional cookies are increasingly being phased out in favor of more privacy-friendly alternatives.

Where cookies are still implemented, IMsupporting uses them for the following purposes:

  • Essential Operations: To enable core functionality like user authentication, session management, and security features (being migrated to local storage)
  • Performance & Analytics: To understand how visitors interact with our platform and improve our services (third-party services only)
  • Functionality: To remember your preferences, such as theme selection (light/dark mode) and language settings (migrated to local storage)
  • Security: To protect against malicious activities and ensure secure communication (limited use, primarily session-based)

Types of Cookies We Use

Third-Party Cookies

We use the following third-party services that may set cookies:

Google Analytics

We use Google Analytics (GA4) to analyze website traffic and user behavior. This helps us improve our platform.

Google Privacy Policy

TikTok Pixel

TikTok Pixel helps us understand the effectiveness of our marketing campaigns and improve our advertising.

TikTok Privacy Policy

Managing Your Cookies and Storage

You have the right to accept or reject cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer.

Important Note

Cookies: If you choose to disable cookies, some features of IMsupporting may not function properly. However, as we transition to a cookieless solution, the impact of disabling cookies is decreasing.

Local Storage: Disabling or clearing local storage will reset your preferences, dashboard settings, and may affect the functionality of the chat widget. You will need to reconfigure your preferences after clearing local storage.

Browser Cookie Controls

Contact Us

If you have any questions about our use of cookies, please contact us:

Email: support@imsupporting.com

Phone: +44 (0) 208 720 9303

Company: IMSupporting LTD (#09574545)